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Why Gerber Decided To Make Adult Baby Food In The 1970s
Were Gerber Singles a smart choice for grown-ups who didn't have time to prepare meals or a major marketing fail?
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Gerber Singles Was The Baby Food Made For Adults. Why Didn't It Last?
Selling baby food to adults doesn't sound like a great business plan, but that didn't stop Gerber from trying it. Here's why this '70s experiment flopped.