"Northern Lights" became the name of that Coca-Cola spot, the first of more than two dozen animated commercials starring the animals. The Polar Bear Mascot Still Shows Up Plenty Of Places The ...

like their "I'd Like to Buy the World a Coke" jingle and their polar bear mascots. Perhaps most impressive of all, Coke changed Christmas. When Coca-Cola first ran print ads of Santa Claus in the ...