This innovative technology utilizes advanced algorithms to analyze consumer motivations, interests, attitudes, and behavioral data to develop psychographic profiles, allowing businesses to segment ...
Sojin Jung, Department of Clothing and Textiles, College of Human Ecology, Kyung Hee University, 26, Kyungheedae-ro, Dongdaemun-gu, Seoul 02447, Korea. In response to the rapidly growing phenomenon of ...
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