Designing an effective pricing strategy is crucial for any business aiming to maximize profits. By understanding key factors ...

A new drug reimbursement principle is seen as a significant departure from value-based pricing. Despite concerns, the new pricing system could increase the availability of some orphan drugs by 35 per ...

Forward-thinking companies are now leveraging new analytical tools, technologies, and the latest in behavioral research to implement a value-based pricing approach. If your organization hasn't ...

The DSU has been working to support NICE with the implementation of Value Based Pricing (now Value Based Assessment) in 2013-14. We have produced reports which consider the issues associated with ...

Biosimilars have the potential to reduce health care costs and expand patient access, but economic and policy barriers affect ...

Agentic artificial intelligence (AI) is transforming workflows, but growing costs are catching businesses off guard.

“We will also see pricing models evolve, moving away from the traditional subscription model to value-based pricing that focuses on outcomes and efficiency. Plus, we will see the emergence of AI ...