A controversial ball spot in the AFC championship game invited criticism of the NFL's system for measuring first downs.

NFL V.P. of football business strategy Kimberly Fields, Esq. claimed that, while the NFL is close to embracing technology to determine whether a first down was earned, digital advances can’t replace ...

The NFL says that the human element of spotting the ball ... new technology to measure line-to-gain next season, but officials will still play a crucial role in spotting the football.

The NFL has heard the criticism of its no-tech approach to determining whether the football made it ... procedure for spotting the ball. “What this technology cannot do is take the place of ...