In time for World Cancer Day on 4 February, La Fondation Publicis has launched the latest initiative from the Working with Cancer Pledge: ‘Screening Time Off,’ an awareness campaign rallying companies ...

What role does visual identity play in brand recognition? We asked 11 branding experts and business leaders how they ...

"We've leaned heavily into it because trust is something that's in short supply these days, and we can fill that void," a ...

When businesses invest in marketing, they expect that investment to pay off in sales growth. This is true whether they are ...

Be honest and relatable: build a deeper connection by being transparent about your goals. For example: ‘We’re really trying ...

January 28th, marks World Data Protection Day, an annual event dedicated to raising awareness about privacy and data ...

The demand for social media and content outsourcing is growing In 2021 agencies in the US experienced the fastest growth in revenue in the past 20 years Agencies are expanding their services and teams ...

Find more BFCM SMS and email templates in the Yotpo SMSBump Campaign Planner. As usual, some shoppers might have turned a blind eye to all the marketing jibber-jabber or are simply late to the BFCM ...

an Atlanta-based healthy fast-casual bowl and wrap brand, is excited to launch its first large-scale brand awareness marketing campaign. As the chain enters its second decade, the fully integrated ...

an Atlanta-based healthy fast-casual bowl and wrap brand, is excited to launch its first large-scale brand awareness marketing campaign. As the chain enters its second decade, the fully integrated ...