Professional makeup artists share the best mascaras for older women, ranging from Maybelline to Ilia and more.

Let me start off by saying that Lashify’s DIY lash extension system is not like salon extensions nor glue-on strip lashes.

From wispy length to bold volume, discover the mascaras and wands that will take your lashes to the next level – no falsies ...

A beauty editor tries to recreate Olivia Rodrigo's Grammys look using the exact same products. Here's the step-by-step guide ...

It's clear Grace Jackson has turned a few heads in the villa, and we take a look at the stunning blonde's preparations she ...

Too Faced is a California-based beauty brand known for delivering cruelty-free beauty products. Its range includes mascara, ...

Meet Verdoie, a new luxury Parisian beauty brand that puts mushrooms in the forefront of its formulas. This moisturizing ...

Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What Wear's own Gen Z editors. Expect a download on the upcoming class of ...

Isamaya Ffrench reimagines her makeup essentials–sleek, streamlined, and engineered for next-level results. Learn all about her Core Collection here.

Big hair, bare legs and 110mm heels are key to the First Lady’s ‘Republican glam’ look – but can our expert be convinced that ...

This year has already seen some incredible beauty launches, from The Inkey List's Ectoin Hydro-Barrier Serum, to Marc Jacobs' ...

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